About the Role
Yola Beauty is entering a period of rapid brand and retail expansion. As the official U.S. distributor for top-tier Korean beauty brands like Dasique, Ariul, Lilybyred, and Abib, we are seeking a Brand Marketing Associate to lead the planning, execution, and growth strategy of assigned brands in our portfolio, including our in-house brand under development.
You will be critical in bridging product, design, social, sales, and retail to deliver campaigns that resonate and perform.
We are looking for a Brand Marketing Assistant to join our team and support the development and growth of our 4 partner brands, and assist with the creative and strategic process behind our new brand launch.
What You’ll Do
- Own and execute strategic brand marketing plans to drive brand awareness, equity, and long-term loyalty
- Lead end-to-end campaign development — from concept ideation and timeline planning to execution, performance tracking, and reporting
- Support and attend in-person events, pop-ups, trade shows, and brand activations, ensuring flawless on-site brand execution、
- Manage and operate all company social media accounts (TikTok, Instagram, and others）
- Assist in developing and localizing marketing materials for seasonal promotions, product launches, and retail support (lookbooks, product decks, retailer briefs)
- Collaborate with internal and freelance design teams to produce visual content such as POP materials, posters, and branded presentation decks
- Coordinate closely with social media and sales teams to ensure messaging consistency and timeline alignment
- Monitor and report on competitor trends, pricing, and marketing activities in the North American beauty market
- Support the early-stage development of our in-house brand
What We’re Looking For
- Bachelor's degree in Marketing, Communications, or related field
- 2 -4 years in beauty/fashion/lifestyle marketing, branding, PR, or retail marketing preferred
- Strong organizational skills, detail-oriented, good taste in aesthetics
- Canva, PowerPoint, Excel/Google Sheets, basic Adobe Suite skills a plus
- Proactive, creative, flexible, eager to learn and grow within a startup-like environment
- Proven experience developing and executing brand campaigns from strategy through launch.
What We Offer
- Salary: $4800–$5500/month depending on experience
- Quarterly performance review + bonus opportunity
- Growth opportunities for Brand Marketing Manager
- Opportunity to work closely with top Korean beauty brands and build a new brand from scratch
- Supportive team culture + career-building experience in beauty brand operations
- In-house training and exposure to industry trade shows & real marketing cases
Job Type: Full-time
Pay: $4,500.00 - $5,500.00 per month
Benefits:
- Employee discount
- Flexible schedule
- Paid time off
Schedule:
- 8 hour shift
- Weekends as needed
Work Location: In person
